I am a London-based Head of Design and Product Development working across fashion design, technical development, creative direction and brand identity.
Born and raised in Denmark, I began my career between design education and hands-on industry experience, including working at 20+ shows at Copenhagen Fashion Week. My first professional role was at the avant-garde luxury brand Barbara I Gongini, where my interest in both the creative and technical sides of fashion began to merge.
In 2017, I moved to London to expand my perspective and develop my own design language. Alongside my studies, I built 1COQ92 (Incognito), a technical streetwear project based on anonymity, counter-surveillance and identity. The project later won Collection of the Year, marking a defining moment in my development as both a designer and product developer.
Since then, my work has moved across commercial streetwear, luxury outerwear and founder-led brand development, including roles with Unknown London, Jaded London and Karl Donoghue. At Karl Donoghue, I developed specialist experience in leather, shearling, knitwear, accessories and international manufacturing, working closely with factories, mills and specialist suppliers across Europe and Japan.
I am currently Head of Design and Development at Forgotten Tribes, where I lead product direction, fit, graphics, print, packaging, campaign imagery and brand identity. My role focuses on moving the brand from off-the-shelf sourcing towards fully designed and developed collections with a clearer lifestyle identity.
Across all projects, my focus is on creating products with purpose: strong identity, considered innovative construction, material integrity and a clear connection between concept, craft and customer.
